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Developing Effective Prevention Services for the Real World: A Prevention Service Development Model
Author(s) -
Sandler Irwin,
Ostrom Amy,
Bitner Mary Jo,
Ayers Tim S.,
Wolchik Sharlene,
Daniels Vicki-Smith
Publication year - 2005
Publication title -
american journal of community psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.113
H-Index - 112
eISSN - 1573-2770
pISSN - 0091-0562
DOI - 10.1007/s10464-005-3389-z
Subject(s) - health psychology , public health , service model , service (business) , psychology , medicine , business , nursing , marketing
A Prevention Service Development Model (PSDM) is presented as an approach to develop prevention programs that are both effective and that are readily adopted for implementation in community settings. The model is an integration of concepts and methods from two fields, prevention research and marketing research as applied to new service development. Questions that are posed at each stage of the PSDM are described. Studies from the development of two preventive interventions are presented to illustrate research at several of the stages of the model.