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Reward strategy: Time for a more realistic reconceptualization and reinterpretation?
Author(s) -
Cox Annette,
Brown Duncan,
Reilly Peter
Publication year - 2010
Publication title -
thunderbird international business review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.553
H-Index - 37
eISSN - 1520-6874
pISSN - 1096-4762
DOI - 10.1002/tie.20328
Subject(s) - reinterpretation , reward system , process (computing) , psychology , computer science , marketing , business , physics , acoustics , psychotherapist , operating system
This article focuses on organizations' continued struggles to design and implement successful and credible reward strategies. We argue that a major and neglected factor that accounts for this is how reward strategies are designed and executed with insufficient attention given to employee preferences for different types of reward. We argue that this is both a problem of process in the way reward systems are designed and a problem of how models of reward strategy are built. Developing more effective reward strategies requires a better understanding of holistic rewards and greater attention to line management roles in their implementation. © 2010 Wiley Periodicals, Inc.