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Africa is open for business: A continent on the move
Author(s) -
Babarinde Olufemi A.
Publication year - 2009
Publication title -
thunderbird international business review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.553
H-Index - 37
eISSN - 1520-6874
pISSN - 1096-4762
DOI - 10.1002/tie.20269
Subject(s) - investment (military) , business environment , business , economic growth , development economics , economy , economics , political science , business administration , law , politics
Until recently, it seemed African countries had not been on the radar screen of many non‐African companies with global operations, let alone constituted prominent components of their global supplychain networks. While several factors might have accounted for the marginalization of Africa by the global business community, perhaps the most critical was the seemingly incessant unflattering portrayal of the continent by Western media. African governments have been using a slew of tools and strategies to reform their economies and polities and to make the African business environment more business‐friendly, and the non‐African business community is availing itself of bursting business and investment opportunities in the continent. © 2009 Wiley Periodicals, Inc.