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Interview: United Parcel Service's Director of Electronic Commerce, Alan Amling, on the opportunities and challenges of global electronic commerce
Author(s) -
Wan William P.
Publication year - 2002
Publication title -
thunderbird international business review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.553
H-Index - 37
eISSN - 1520-6874
pISSN - 1096-4762
DOI - 10.1002/tie.10030
Subject(s) - business , e commerce , key (lock) , service (business) , marketing , political science , computer science , computer security , law
The development of global electronic commerce presents many opportunities as well as challenges for companiesworldwide. Alan Amling, director of electronic commerce for United Parcel Service (UPS), discussesvarious aspects of electronic commerce, its global implications, and UPS's effort in enabling its globaldevelopment. Mr. Amling emphasizes that the key success factor for e‐commerce is building relationshipswith customers and suppliers. For companies engaging in global e‐commerce, he suggests the importance of“Thinking Global, Acting Local.” Furthermore, Mr. Amling provides critical insights as to why UPS hasbeen able to stay at the forefront in the development of e‐commerce and how UPS is positioning itself toenhance global e‐commerce's growth. © 2002 Wiley Periodicals, Inc.