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Recruiting and Retaining Adult Students
Author(s) -
Hadfield Janice
Publication year - 2003
Publication title -
new directions for student services
Language(s) - English
Resource type - Journals
eISSN - 1536-0695
pISSN - 0164-7970
DOI - 10.1002/ss.85
Subject(s) - stepfamily , higher education , norm (philosophy) , public relations , pedagogy , psychology , political science , sociology , medical education , social psychology , medicine , law
Adult learners, long the stepchildren of colleges and universities, have nearly become the norm, and they spend billions of dollars each year on education. Have colleges and universities alienated this rich market pool?