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Implementing competitive strategies at the business unit level: Implications of matching managers to strategies
Author(s) -
Govindarajan Vijay
Publication year - 1989
Publication title -
strategic management journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 11.035
H-Index - 286
eISSN - 1097-0266
pISSN - 0143-2095
DOI - 10.1002/smj.4250100305
Subject(s) - strategic business unit , sbus , competitive advantage , matching (statistics) , business , relevance (law) , control (management) , unit (ring theory) , strategic management , knowledge management , process management , computer science , operations management , industrial organization , marketing , economics , psychology , artificial intelligence , political science , mathematics , chemistry , statistics , mathematics education , organic chemistry , adsorption , law , metal organic framework
This paper argues that, for superior performance, it is necessary to attune the choice of the general manager to the strategy of the business unit (SBU). Data from 121 SBUs indicate that SBU competitive strategy interacts with several managerial orientations (functional background, locus of control, and problem‐solving style) to influence SBU effectiveness. The theoretical and practical relevance of these findings are discussed, as are directions for future research.