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Research notes and communications. Some connections between corporate‐level planning and diversity
Author(s) -
Leontiades Milton,
Tezel Ahmet
Publication year - 1981
Publication title -
strategic management journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 11.035
H-Index - 286
eISSN - 1097-0266
pISSN - 0143-2095
DOI - 10.1002/smj.4250020408
Subject(s) - diversification (marketing strategy) , diversity (politics) , empirical research , business , test (biology) , marketing , economic geography , industrial organization , management , economics , sociology , ecology , mathematics , biology , statistics , anthropology
Two accepted concepts of management literature are (a) increasing diversification as companies progress through ‘stages of growth’, and (b) the responsibility of the corporate level for diversification‐type planning. The thrust of this research note is to provide an empirical test of these independently developed concepts; that is, a test that focuses on the relationship between corporate‐level planning and diversity.