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Customer‐specific synergies and market convergence
Author(s) -
Schmidt Jens,
Makadok Richard,
Keil Thomas
Publication year - 2016
Publication title -
strategic management journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 11.035
H-Index - 286
eISSN - 1097-0266
pISSN - 0143-2095
DOI - 10.1002/smj.2547
Subject(s) - title page , convergence (economics) , computer science , advertising , business , economics , economic growth
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