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Packaging in the marketing mix by Peter Danton de Ruffignac Butterworth Heinemann, November 1990, price £20
Author(s) -
Corner Eric R.
Publication year - 1991
Publication title -
packaging technology and science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.365
H-Index - 50
eISSN - 1099-1522
pISSN - 0894-3214
DOI - 10.1002/pts.2770040607
Subject(s) - citation , library science , marketing , computer science , business