Premium
Neuro‐aesthetics and the iconography in photography
Author(s) -
Jokeit Hennric,
Blochwitz Daniel
Publication year - 2020
Publication title -
psych journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.417
H-Index - 14
eISSN - 2046-0260
pISSN - 2046-0252
DOI - 10.1002/pchj.379
Subject(s) - photography , perception , cognitive science , iconography , psychology , coding (social sciences) , neuropsychology , cognition , predictive coding , visual perception , aesthetics , cognitive psychology , art , visual arts , sociology , neuroscience , social science
Can neurosciences explain art? No, but it can help us to understand why some images are more memorable and, thus, more successful than others. This article aims to identify certain factors that may influence the artistic success of photographic images. These factors are discussed within the contexts of basic neuropsychological concepts, visual perception, and visual memory. A new computational and neuroscientifically based model, the predictive coding theory , provides a powerful framework for integrating social and individual factors that influence aesthetic experience and activity. A case study of Dorothea Lange's iconic photograph Migrant Mother demonstrates the importance of identifiable factors that influence and determine a photograph's potential success. We are convinced that a future systemic approach will enable the complementary integration of neuroscientific, perceptual, cognitive, emotional, and sociopsychological insights through the framework of predictive coding theory with socioscientific, art‐theoretical, and art‐historical as well as neuro‐ and behavioral‐economical models.