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Determinants of anti‐GM food activism
Author(s) -
West Gale E.,
Larue Bruno
Publication year - 2005
Publication title -
journal of public affairs
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.221
H-Index - 20
eISSN - 1479-1854
pISSN - 1472-3891
DOI - 10.1002/pa.25
Subject(s) - boycott , probit model , ordered probit , multivariate probit model , predictive power , power (physics) , telephone survey , probit , multivariate analysis , economics , political science , psychology , marketing , business , law , econometrics , politics , philosophy , physics , epistemology , quantum mechanics , machine learning , computer science
Anti‐genetically modified (GM) food organizations have often incited consumers to boycott conventional groceries and donate money to their cause. Using telephone survey data from 1008 Canadians, this study examines differences in attitudes, beliefs, knowledge and behaviours of anti‐GM food activists and non‐activists, then uses multivariate probit analysis to determine which of these characteristics predict the likelihood of such active participation in the anti‐GM movement. Food production knowledge and general concerns about health and the environment did not predict anti‐GM activism, while anti‐corporate sentiments, fear of globalization and belief that GM foods are fundamentally unnatural had the greatest predictive power. Copyright © 2005 John Wiley & Sons, Ltd.