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The news value of nonprofit organizations and issues
Author(s) -
Martens Thomas A.
Publication year - 1996
Publication title -
nonprofit management and leadership
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.844
H-Index - 54
eISSN - 1542-7854
pISSN - 1048-6682
DOI - 10.1002/nml.4130070207
Subject(s) - value (mathematics) , news values , nonprofit organization , content analysis , public relations , sociology , political science , advertising , media studies , news media , business , social science , computer science , machine learning
This article reports on a study of the newsworthiness of information about nonprofit organizations and issues. The two‐part study included content analysis of news stories in the 1991 editions of the San Francisco Chronicle and interview with editors and reporters at the paper.