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Leading a Large‐Scale Distributed Social Enterprise
Author(s) -
Gibbons Jim,
Hazy James K.
Publication year - 2017
Publication title -
nonprofit management and leadership
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.844
H-Index - 54
eISSN - 1542-7854
pISSN - 1048-6682
DOI - 10.1002/nml.21253
Subject(s) - goodwill , social enterprise , business , revenue , scale (ratio) , balance (ability) , social business , face (sociological concept) , marketing , industrial organization , public relations , finance , political science , sociology , medicine , social science , physics , quantum mechanics , physical medicine and rehabilitation
Distributed social enterprises with national or international footprints face unique management challenges. To cast a lens on these challenges, we analyze the case of the US ‐based social enterprise Goodwill Industries, a century‐old, hybrid nonprofit organization with annual business‐related revenue of more than $5.5 billion. The economic benefits that accrue from this business are used to support a social mission that has continued to evolve for more than 100 years. We explore how Goodwill is organized and how its management works to continually balance economic and social objectives to facilitate long‐term success.