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Mission attachment and satisfaction as factors in employee retention
Author(s) -
Brown William A.,
Yoshioka Carlton F.
Publication year - 2003
Publication title -
nonprofit management and leadership
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.844
H-Index - 54
eISSN - 1542-7854
pISSN - 1048-6682
DOI - 10.1002/nml.18
Subject(s) - salient , recreation , business , public relations , service (business) , job satisfaction , marketing , employee retention , human resource management , psychology , management , social psychology , political science , economics , law
Nonprofit organizations rely on the mission to attract resources and guide decision making. Increasingly,mission statements are recognized as a strong management tool that can motivate employees and keep them focusedon the organization's purpose. This research investigated employee attitudes toward the mission in a youthand recreation service organization. In general, the employees expressed positive attitudes toward theorganization's mission, and those attitudes were related to employee satisfaction and intentions to remainwith the organization. However, dissatisfaction with pay tended to override employee's mission attachment asexplanation of why they may leave the organization. The implication is that mission might be salient inattracting employees but less effective in retaining them.