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#GivingTuesday 2018 hits record $380 million mark
Publication year - 2019
Publication title -
nonprofit business advisor
Language(s) - English
Resource type - Journals
eISSN - 1949-3193
pISSN - 1531-5428
DOI - 10.1002/nba.30553
Subject(s) - business , advertising , range (aeronautics) , marketing , engineering , aerospace engineering
Fundraising totals from #GivingTuesday 2018 hit record highs, according to preliminary calculations, with U.S.‐based individuals, civic coalitions, nonprofit organizations, schools and businesses bringing in over $380 million in online donations to benefit a broad range of causes.