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Study shows nonprofits still struggling with spam
Publication year - 2018
Publication title -
nonprofit business advisor
Language(s) - English
Resource type - Journals
eISSN - 1949-3193
pISSN - 1531-5428
DOI - 10.1002/nba.30503
Subject(s) - data science , internet privacy , computer science
New research shows that nonprofits are continuing to struggle with email deliverability issues—leaving nearly 25 percent of their potential email‐based fundraising revenue on the table due to spam filters.