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Facebook offers guidance for leveraging its site for supporter engagement, fundraising
Publication year - 2017
Publication title -
nonprofit business advisor
Language(s) - English
Resource type - Journals
eISSN - 1949-3193
pISSN - 1531-5428
DOI - 10.1002/nba.30297
Subject(s) - supporter , internet privacy , business , public relations , advertising , political science , computer science , history , archaeology
To help nonprofits kick off 2017 on a good note, Facebook has provided detailed guidance on the many ways in which its various tools and products can be used to engage supporters and raise funds—including tips on using some new ones, like Facebook Live, as well as retooled standbys like Facebook Events.