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Use Gamification to Increase Loyalty And Enthusiasm
Publication year - 2015
Publication title -
the membership management report
Language(s) - English
Resource type - Journals
eISSN - 2325-8640
pISSN - 1932-2739
DOI - 10.1002/mmr.30189
Subject(s) - enthusiasm , loyalty , citation , advertising , computer science , world wide web , psychology , political science , social psychology , business , law