US professional football: The demand for game‐day attendance in 1991 | Zendy

Welki Andrew M. | Zendy; Zlatoper Thomas J. | Zendy

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US professional football: The demand for game‐day attendance in 1991

Author(s) -

Welki Andrew M.,

Zlatoper Thomas J.

Publication year - 1994

Publication title -

managerial and decision economics

Language(s) - English

Resource type - Journals

SCImago Journal Rank - 0.288

H-Index - 51

eISSN - 1099-1468

pISSN - 0143-6570

DOI - 10.1002/mde.4090150510

Subject(s) - attendance , tobit model , league , ticket , football , affect (linguistics) , economics , advertising , business , demographic economics , marketing , computer science , psychology , econometrics , political science , economic growth , computer security , law , physics , communication , astronomy

This paper examines the factors which affect game‐day attendance at National Football League games during the 1991 season. Using a Tobit analysis, the model includes economic as well as quality of game variables as explanatory variables. This analysis reveals that: higher ticket prices reduce attendance with the demand appearing to be inelastic; and a winning home team spurs game‐day attendance.

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