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Deciding on Copyrights on the Internet with the Analytic Network Process
Author(s) -
Andreichicova Olga,
Andreichicov Alexander
Publication year - 2011
Publication title -
journal of multi‐criteria decision analysis
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.462
H-Index - 47
eISSN - 1099-1360
pISSN - 1057-9214
DOI - 10.1002/mcda.462
Subject(s) - nobody , the internet , theme (computing) , process (computing) , punishment (psychology) , computer science , internet privacy , advertising , business , economics , marketing , world wide web , computer security , psychology , social psychology , operating system
The analytic network process is a powerful tool for examining difficult decisions under uncertainty. This paper explores the urgent decision connected with the copyrights on Internet. This theme is being widely discussed, but nobody knows, what to do. We have attempted to do a multi‐criteria analysis of the problem, taking into consideration benefits, costs and risks. As alternatives, we examined different measures for the regulation of Internet content, and as main actors—content creators, customers and providers. The resulting outcomes show that free use of Internet content is the best alternative. Measures related to punishment turn out to have negative prospects. Copyright © 2011 John Wiley & Sons, Ltd.