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Unions' Most Common Marketing Pitches
Publication year - 2017
Publication title -
management report for nonunion organizations
Language(s) - English
Resource type - Journals
eISSN - 1530-8286
pISSN - 0745-4880
DOI - 10.1002/mare.30309
Subject(s) - skepticism , business , law and economics , marketing , public relations , economics , political science , epistemology , philosophy
Some employees realize that unions seldom can guarantee that any of their promises will come true, while others are skeptical about the unions' motives. Unions attempt to counter their attitudes with various “pitches” made to employees designed to get them to vote in favor of unionization.