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Age of propaganda: The everyday use and abuse of persuasion. Anthony pratkanis and elliot aronson (editors). Reviewed by Joseph C. Bullington, Department of Psychology Georgia Southern University
Author(s) -
Anthony R. Pratkanis,
Elliot Aronson
Publication year - 1995
Publication title -
psychology and marketing
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.035
H-Index - 116
eISSN - 1520-6793
pISSN - 0742-6046
DOI - 10.1002/mar.4220120206
Subject(s) - persuasion , citation , psychology , media studies , library science , sociology , social psychology , computer science
The psychology of everyday persuasion pre-persuasion - setting the stage for effective influence communicator credibility - real and manufactured the message and how it is delivered emotional appeals - touch the heart, persuade the mind when information fails - the challenge of propaganda to society counteracting the tactics of propaganda.