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Masthead
Author(s) -
R. Jay,
Cohcn Lkpumnrni,
Yong-Jean John,
Unnwsin Rrm,
Justin Cwmr,
Doluld Murim,
William Rnrwlt,
Karl Miyen,
W Smvw,
Herkn Abclwo,
Fmlc~ic Bdow
Publication year - 1987
Publication title -
psychology and marketing
Language(s) - Uncategorized
Resource type - Reports
SCImago Journal Rank - 1.035
H-Index - 116
eISSN - 1520-6793
pISSN - 0742-6046
DOI - 10.1002/mar.4220040201
Subject(s) - citation , advertising , psychology , world wide web , computer science , business