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HINT: BECOMING A LEADER DOESN'T HAVE TO BE DAUNTING
Author(s) -
Goldin Kara
Publication year - 2020
Publication title -
leader to leader
Language(s) - English
Resource type - Journals
eISSN - 1531-5355
pISSN - 1087-8149
DOI - 10.1002/ltl.20523
Subject(s) - thriving , politics , product (mathematics) , recession , accidental , control (management) , business , political science , public relations , management , sociology , law , economics , social science , physics , geometry , mathematics , acoustics , keynesian economics
This is the story of how I overcame a seemingly endless series of no's and you cant's and it's impossible's to create a unique product, build a thriving company, compete with some of the biggest beverage companies on the planet—and live a life filled with rich experience and constant learning. Today, Hint Water is the #1 flavored water in the United States. I call myself an accidental entrepreneur because I came to the world of start‐ups differently than a lot of other entrepreneurs. Founding a company was never my goal. I didn't go to business school. I was in my mid‐thirties when I founded Hint. In addition to the troubles that are personal and directly related to your business, you will also have to deal with challenges and setbacks that are not of your own making and not within your control. We've gotten Hint through deep recession, political upheaval, competitive challenge, a pandemic, and more. If you want to live in a world where things are different, you sometimes have to do things that others consider foolish, but that you think of as bold, life‐changing, and valuable.

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