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THE MCCANN CONVERSATION PRINCIPLES
Author(s) -
McCann Jim
Publication year - 2014
Publication title -
leader to leader
Language(s) - English
Resource type - Journals
eISSN - 1531-5355
pISSN - 1087-8149
DOI - 10.1002/ltl.20137
Subject(s) - conversation , magic (telescope) , sociology , psychology , social psychology , management , public relations , political science , communication , economics , physics , quantum mechanics
Strong leadership is all about good conversations, McCann contends. Pairing conversation and leadership results in magic. He relates his experience of conversation‐based leadership in his entrepreneurial career as CEO of 1–800–Flowers.com , explaining ten principles around such areas as conversing across hierarchies, conversing for intimacy rather than efficiency, and conversing to learn. Conversation is crucial for engaging with the community around your business. Above all, conversation is a requirement for almost any worthwhile endeavor; it is the “start of any relationship, be it business or personal. The moment of connection brings aspirations to the surface and creates social intimacy.”