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Brand recognition—what do people say about you?
Author(s) -
Bates Suzanne
Publication year - 2012
Publication title -
leader to leader
Language(s) - English
Resource type - Journals
eISSN - 1531-5355
pISSN - 1087-8149
DOI - 10.1002/ltl.20032
Subject(s) - bates , citation , psychology , sociology , advertising , library science , computer science , business , engineering , aerospace engineering