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Are we doing enough for visual research in tourism? T he past, present, and future of tourism studies using photographic images
Author(s) -
Park Eerang,
Kim Sangkyun
Publication year - 2018
Publication title -
international journal of tourism research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.155
H-Index - 58
eISSN - 1522-1970
pISSN - 1099-2340
DOI - 10.1002/jtr.2194
Subject(s) - tourism , scope (computer science) , variety (cybernetics) , photography , visual research , bridging (networking) , empirical research , tourism geography , marketing , sociology , advertising , regional science , political science , business , computer science , visual arts , art , epistemology , computer network , philosophy , artificial intelligence , law , programming language
The importance of visuality in tourism has increased the number of studies that situate photography into the discourse of visual images. However, the majority of studies continue to be qualitative research. This paper highlights how visual research in tourism has not yet widened the scope of research and has overlooked a variety of photographic content that has the potential to inform other important aspects of visuality in tourism research. It attempts to make a particular contribution to tourism visual research by bridging the research gaps in the relevant tourism literature through corroborating innovative approaches from both theoretical and empirical perspectives.