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Generation Y: An Agenda for Future Visitor Attraction Research
Author(s) -
Leask Anna,
Fyall Alan,
Barron Paul
Publication year - 2013
Publication title -
international journal of tourism research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.155
H-Index - 58
eISSN - 1522-1970
pISSN - 1099-2340
DOI - 10.1002/jtr.1940
Subject(s) - visitor pattern , attraction , consumption (sociology) , tourist attraction , set (abstract data type) , tourism , marketing , generation y , social media , public relations , sociology , action (physics) , advertising , business , political science , social science , computer science , philosophy , linguistics , law , programming language , physics , quantum mechanics
This study provides a comprehensive secondary‐based synthesis of previous studies on the profile and patterns of consumption of Generation Y, their consumption experiences and the role of information communication technologies and social media in determining their emerging patterns of behaviour at visitor attractions. The paper concludes by advancing a management‐oriented attraction research framework specific to Generation Y with a set of research propositions proposed to stimulate further research and management action on this specific and highly influential generational cohort. Copyright © 2013 John Wiley & Sons, Ltd.