Premium
Groundswell effect part II: a quantitative indicator of company performance
Author(s) -
Madhavi C. Vasanta,
Akbar M.
Publication year - 2011
Publication title -
strategic change
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.527
H-Index - 16
eISSN - 1099-1697
pISSN - 1086-1718
DOI - 10.1002/jsc.884
Subject(s) - economics , econometrics , business , accounting , industrial organization
A groundswell can be used to generate returns in firms and its economic effect can be measured.