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Scoring Points: How Tesco is winning customer loyalty. Humby, C., Hunt, T. and Phillips, T. (2003) Kogan Page, London Hardback ISBN 07494, 272 pages.
Publication year - 2003
Publication title -
strategic change
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.527
H-Index - 16
eISSN - 1099-1697
pISSN - 1086-1718
DOI - 10.1002/jsc.652
Subject(s) - loyalty , citation , loyalty business model , advertising , sociology , management , computer science , marketing , business , library science , economics , service quality , service (business)