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Strategic innovation
Author(s) -
Eppink D. Jan
Publication year - 1995
Publication title -
strategic change
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.527
H-Index - 16
eISSN - 1099-1697
pISSN - 1086-1718
DOI - 10.1002/jsc.4240040305
Subject(s) - business , industrial organization , strategic management , strategic planning , management , marketing , economics
Professor Eppink's article deals with the need for strategic innovation as a counter to slack economic conditions. It discusses: the various types of strategic innovation; how much innovation is desirable; the important issue of how much is possible.