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COVID ‐19: Small and medium enterprises challenges and responses with creativity, innovation, and entrepreneurship
Author(s) -
Thukral Esha
Publication year - 2021
Publication title -
strategic change
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.527
H-Index - 16
eISSN - 1099-1697
pISSN - 1086-1718
DOI - 10.1002/jsc.2399
Subject(s) - covid-19 , creativity , entrepreneurship , business , government (linguistics) , hospitality , resilience (materials science) , marketing , psychological resilience , social media , tourism , industrial organization , public relations , finance , political science , psychology , medicine , linguistics , philosophy , physics , disease , pathology , infectious disease (medical specialty) , law , psychotherapist , thermodynamics
SMEs are significantly affected by COVID‐19 crisis as they overrepresent hardest‐hit sectors such as retail, hospitality, food services, entertainment services, and construction. The discovery and the spread of COVID‐19 in the absence of cure have led governments to take drastic measures, including the lockdown of large parts of society and social distancing resulting in behavioral changes. Some SMEs are responding to the crisis by applying creativity to problems to obtain opportunities. However, it is because of resilience that they can see an opportunity in chaos and survive uncertain times, but, to convert those opportunities to reality, some government interventions are needed to correct the negative effects of lockdown restrictions by revitalizing the entrepreneurial ecosystem.