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Antecedents of continuance intention of using Internet banking in Saudi Arabia: A new integrated model
Author(s) -
Alghamdi Ahmed,
Elbeltagi Ibrahim,
Elsetouhi Ahmed,
Yacine Haddoud Mohamed
Publication year - 2018
Publication title -
strategic change
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.527
H-Index - 16
eISSN - 1099-1697
pISSN - 1086-1718
DOI - 10.1002/jsc.2197
Subject(s) - continuance , explanatory power , the internet , key (lock) , business , perception , marketing , technology acceptance model , usability , knowledge management , psychology , social psychology , computer science , world wide web , human–computer interaction , philosophy , computer security , epistemology , neuroscience
Along with cognitive perceptions, customers’ psychological traits are key determinants of Internet banking continuance to use. Incorporating psychological traits into technology acceptance models strengthens their explanatory power and boosts our understanding of online behavior. Users’ technology readiness, uncertainty avoidance, and satisfaction are key determinants of Internet banking continuous use. Bank managers should take users’ personal preferences into consideration by offering flexible online systems with diversified designs and choices.