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Putting Vision Into Action Through a Triple Bottom Line Approach at Zensar Technologies
Author(s) -
Natarajan Ganesh
Publication year - 2016
Publication title -
global business and organizational excellence
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.227
H-Index - 16
eISSN - 1932-2062
pISSN - 1932-2054
DOI - 10.1002/joe.21710
Subject(s) - triple bottom line , outsourcing , excellence , flexibility (engineering) , passion , transparency (behavior) , operational excellence , business , action (physics) , corporate social responsibility , marketing , work (physics) , organizational culture , public relations , management , computer science , economics , sustainability , engineering , psychology , computer security , political science , mechanical engineering , ecology , quantum mechanics , law , psychotherapist , biology , physics
When the managers of Zensar Technologies in western India set out to establish their firm as a leader in the competitive global business process outsourcing market, they implemented Vision Communities to improve organizational focus, flexibility, and performance through enhanced employee participation and societal involvement. The company's triple bottom line approach to profits, people, and the planet is rooted in a “philosophy of love” value system that motivates associates at all levels and fosters an engaging work environment characterized by mutual respect, transparency, innovation, passion for excellence, corporate social responsibility, and fun. © 2016 Wiley Periodicals, Inc.