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Book Highlight—Surging Ahead: Surviving Management Disasters and More at Coca‐Cola
Author(s) -
Pendergrast Mark
Publication year - 2013
Publication title -
global business and organizational excellence
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.227
H-Index - 16
eISSN - 1932-2062
pISSN - 1932-2054
DOI - 10.1002/joe.21516
Subject(s) - coca cola , citation , coca , operations research , advertising , history , library science , computer science , business , engineering , archaeology