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One Size Does Not Fit All: Managing Radical and Incremental Creativity
Author(s) -
Gilson Lucy L.,
Lim Hyoun Sook,
D'Innocenzo Lauren,
Moye Neta
Publication year - 2012
Publication title -
the journal of creative behavior
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.896
H-Index - 55
eISSN - 2162-6057
pISSN - 0022-0175
DOI - 10.1002/jocb.12
Subject(s) - creativity , construct (python library) , psychology , perception , intrinsic motivation , differential effects , differential (mechanical device) , social psychology , cognitive psychology , computer science , engineering , medicine , neuroscience , programming language , aerospace engineering
This research extends creativity theory by re‐conceptualizing creativity as a two‐dimensional construct (radical and incremental) and examining the differential effects of intrinsic motivation, extrinsic rewards, and supportive supervision on perceptions of creativity. We hypothesize and find two distinct types of creativity that are associated with different motivational factors. We further consider how combinations of motivational factors are linked to the different types of creativity. Finally, theoretical and managerial implications are discussed.