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Advertising Creatives Look at Creativity
Author(s) -
MORIARTY SANDRA E.,
VANDENBERGH BRUCE G.
Publication year - 1984
Publication title -
the journal of creative behavior
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.896
H-Index - 55
eISSN - 2162-6057
pISSN - 0022-0175
DOI - 10.1002/j.2162-6057.1984.tb00380.x
Subject(s) - library science , creativity , state (computer science) , media studies , sociology , art history , history , advertising , political science , computer science , law , algorithm , business