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REPRESENTATION OF THE WORLD OF WORK IN DAYTIME TELEVISION SERIALS
Author(s) -
Gade Eldon M.
Publication year - 1971
Publication title -
journal of employment counseling
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.252
H-Index - 27
eISSN - 2161-1920
pISSN - 0022-0787
DOI - 10.1002/j.2161-1920.1971.tb00577.x
Subject(s) - representation (politics) , work (physics) , psychology , distortion (music) , daytime , advertising , social psychology , political science , business , computer science , engineering , law , politics , telecommunications , mechanical engineering , amplifier , bandwidth (computing) , atmospheric sciences , geology
Daytime television serials were analyzed for their representation of the world of work. It was found that 80 percent of all jobs portrayed were in the professional, technical, and managerial category with a very high representation of jobs in the health fields. When occupations represented by men and women characters were separately analyzed, similar patterns of gross overrepresentation of the professional occupations and underrepresentation of clerical, sales, and benchwork categories were noted. This distortion of the world of work as portrayed on television serials was compared with the distortion already noted in the occupational literature.