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Come on—Give a Hoot!
Author(s) -
LaFrance David
Publication year - 2015
Publication title -
journal ‐ american water works association
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.466
H-Index - 74
eISSN - 1551-8833
pISSN - 0003-150X
DOI - 10.1002/j.1551-8833.2015.tb11164.x
Subject(s) - bottled water , business , service (business) , signage , national park , battle , advertising , engineering , marketing , geography , archaeology , environmental engineering
Woodsy Owl, who first appeared in the 1970s as the iconic symbol of the US Forest Service, still has a relevant message for us: “Give a Hoot ‐ Don't Pollute!” This past summer, that message could easily have solved the rift between Woodsy's colleagues at the National Park Service and the bottled water advocates. During the past several months, a battle has been heating up over the sale of bottled water in the national parks of the United States. The short version of the long story is that the National Park Service, in an effort to model environmental stewardship and minimize the amount of waste it handled ‐ much of which came from plastic bottles ‐ began to replace the sale of bottled water in certain parks with water bottle filling stations. Importantly, the parks wishing to make the switch had to perform a financial analysis justifying the change and, if the change were to occur, provide ample signage for visitors. Today about 20 parks have made the change.