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Conservation a Company Campaign
Publication year - 2003
Publication title -
opflow
Language(s) - English
Resource type - Journals
eISSN - 1551-8701
pISSN - 0149-8029
DOI - 10.1002/j.1551-8701.2003.tb01694.x
Subject(s) - state (computer science) , water conservation , consumer education , business , marketing , environmental planning , public relations , political science , environmental science , ecology , water resources , computer science , algorithm , biology
This article discusses drought conditions in the state of New Jersey and pro‐active efforts by the Elizabethtown Water Company to encourage water conservation. Water‐saving and consumer education efforts were stepped up and elements of an aggressive, multifaceted awareness and education campaign are discussed.