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Solving Customers' Taste and Odor Complaints
Author(s) -
Burlingame Gary A.
Publication year - 1999
Publication title -
opflow
Language(s) - English
Resource type - Journals
eISSN - 1551-8701
pISSN - 0149-8029
DOI - 10.1002/j.1551-8701.1999.tb02211.x
Subject(s) - complaint , odor , taste , advertising , marketing , computer science , psychology , business , political science , neuroscience , law
This is the second article of a two‐part series. The first installment, published in last month's issue, addressed the importance of the first response to a customer complaint when solving taste and odor problems. This installment details how to identify and solve problems.