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Institutional research's role in strategic planning
Author(s) -
Voorhees Richard A.
Publication year - 2008
Publication title -
new directions for higher education
Language(s) - English
Resource type - Journals
eISSN - 1536-0741
pISSN - 0271-0560
DOI - 10.1002/he.295
Subject(s) - strategic planning , yield (engineering) , higher education , institutional research , business , strategic alignment , strategic financial management , process management , strategic thinking , public relations , management science , knowledge management , political science , marketing , economics , computer science , economic growth , materials science , metallurgy
Data‐driven strategic plans yield significant returns for institutions. The author gives an overview of strategic planning and useful techniques that yield meaningful results.