Premium
Valuation and the American Evaluation Association: Helping 100 flowers bloom, or at least be understood?
Author(s) -
Morris Michael
Publication year - 2012
Publication title -
new directions for evaluation
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.374
H-Index - 40
eISSN - 1534-875X
pISSN - 1097-6736
DOI - 10.1002/ev.20009
Subject(s) - valuation (finance) , association (psychology) , professional association , value (mathematics) , public relations , contingent valuation , psychology , political science , business , computer science , economics , accounting , willingness to pay , machine learning , psychotherapist , microeconomics
The author explores the challenges encountered when organizations attempt to facilitate evaluation and improvement through policy statements of professional associations. The American Evaluation Association (AEA) is used as an example. Various AEA statements are described as general and avoiding particular value preferences. The author concludes there is more that professional associations can do if valuation engagement is desirable, and offers modest recommendations that would facilitate that engagement. © Wiley Periodicals, Inc., and the American Evaluation Association.