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Rely on data for strategic approach, ability to pivot
Author(s) -
Hope Joan
Publication year - 2021
Publication title -
enrollment management report
Language(s) - English
Resource type - Journals
eISSN - 1945-6263
pISSN - 1094-3757
DOI - 10.1002/emt.30738
Subject(s) - officer , unit (ring theory) , management , focus (optics) , enrollment management , business , political science , public relations , operations management , psychology , engineering , higher education , economics , mathematics education , physics , optics , law
When Boyd Bradshaw arrived at Indiana University‐Purdue University Indianapolis in 2016 as Associate Vice Chancellor for Enrollment Management and Chief Enrollment Officer, his unit had recently transitioned from an enrollment services to an enrollment management focus. His goal was to take a more data‐driven approach with collaboration between admissions, the registrar, and financial aid. An integrated approach to collecting and using data supports students throughout the student life cycle, he said.

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