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In pursuing international applicants, keep goals aligned with larger mission
Author(s) -
Enos Gary
Publication year - 2020
Publication title -
enrollment management report
Language(s) - English
Resource type - Journals
eISSN - 1945-6263
pISSN - 1094-3757
DOI - 10.1002/emt.30634
Subject(s) - institution , political science , focus (optics) , public relations , population , management , sociology , law , economics , demography , physics , optics
As Santa Clara University manages slow but steady growth in its population of international students, its leaders focus on making sure its strategic goals remain aligned with the university's values‐driven culture as a Jesuit institution. “Know thyself” is the first piece of advice Director of International Admission Becky Konowicz would share with colleagues at any other institution as they explore their own objectives in attracting and retaining international students.