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Business partnerships with nonprofits: working to solve mutual problems in New Zealand
Author(s) -
Eweje Gabriel,
Palakshappa Nitha
Publication year - 2009
Publication title -
corporate social responsibility and environmental management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.519
H-Index - 73
eISSN - 1535-3966
pISSN - 1535-3958
DOI - 10.1002/csr.192
Subject(s) - business , public relations , corporate social responsibility , social business , social responsibility , creating shared value , key (lock) , marketing , political science , ecology , biology
This paper examines partnerships between business organizations and nonprofits. Collaboration is becoming increasingly essential as organizations grow in both size and influence, and public pressure intensifies for organizations to address pressing social issues and environmental concerns. Social partnerships between business and nonprofits are widely promoted as an important new strategy which will bring significant benefits to society. A key concern in business/nonprofits collaboration is how organizations might collaborate to achieve mutually beneficial objectives that also align with corporate social responsibility. This research seeks to extend our understanding of social partnerships using an unexamined contextual setting – New Zealand. Copyright © 2009 John Wiley & Sons, Ltd and ERP Environment.