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How Sustainability Leaders Communicate Corporate Activities of Sustainable Development
Author(s) -
Guziana Bozena,
Dobers Peter
Publication year - 2012
Publication title -
corporate social responsibility and environmental management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.519
H-Index - 73
eISSN - 1535-3966
pISSN - 1535-3958
DOI - 10.1002/csr.1292
Subject(s) - sustainability , business , corporate sustainability , product (mathematics) , production (economics) , sustainable development , environmental sustainability index , corporate social responsibility , sustainability reporting , index (typography) , environmental resource management , marketing , public relations , economics , computer science , political science , ecology , geometry , mathematics , macroeconomics , world wide web , law , biology
In the corporate quest for sustainable development, production‐ and product‐related environmental impacts of a company can form a basis for defining the corporate environmental profile, as well as for defining environmental leaders. Awareness of the production‐ and product‐related dimensions of the environmental profile varied among companies. This paper studied descriptions and reporting of environmental issues among 19 companies ranked as Global Supersector Leaders in 2009/2010 by the Dow Jones Sustainability Index (DJSI). The results show that all of these companies are aware of production‐ and product‐related environmental aspects. There are also examples, both as headings on websites and as sections in sustainability reports, where companies structure their environmental initiatives separately with respect to production (or their own operations) and the product. The paper ends with a proposed model of corporate environmental profile. Copyright © 2012 John Wiley & Sons, Ltd and ERP Environment.