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Managing uncertainty: Thinking and planning strategically
Author(s) -
Lorenzo Albert L.
Publication year - 1993
Publication title -
new directions for community colleges
Language(s) - English
Resource type - Journals
eISSN - 1536-0733
pISSN - 0194-3081
DOI - 10.1002/cc.36819938406
Subject(s) - scenario planning , strategic planning , management science , process management , business , economics , marketing
Abstract If managing effectively in an age of uncertainty will require planning and leading fundamental change, then change should begin with the development of a new planning model.