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Marketing and the electronic media
Author(s) -
Gaffner Robert H.
Publication year - 1981
Publication title -
new directions for community colleges
Language(s) - English
Resource type - Journals
eISSN - 1536-0733
pISSN - 0194-3081
DOI - 10.1002/cc.36819813608
Subject(s) - community college , electronic media , public relations , carry (investment) , sociology , advertising , marketing , business , political science , medical education , medicine , finance
This chapter offers a practical example of how electronic media can carry college program information to the community.