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College strategies for implementing a marketing program
Author(s) -
MulderEdmondson Anne
Publication year - 1981
Publication title -
new directions for community colleges
Language(s) - English
Resource type - Journals
eISSN - 1536-0733
pISSN - 0194-3081
DOI - 10.1002/cc.36819813606
Subject(s) - marketing , community college , public relations , enrollment management , business , medical education , higher education , sociology , political science , economics , economic growth , medicine
Colleges can take certain steps to involve everyone in the development Of a marketing plan.